How many times have we come up across the term branding? In the entrepreneur world it has become a talk of the day. Almost everyone likens it to greatness and success. Adrian Bwalya he is the Youth Media Chairperson (Generation of Glory Media) at Bread of Life Church International Head Quarters in Emmasdale Lusaka Zambia. In the year of Taking over, 2018 during a media meeting; He highlighted a number of points on Branding that most scholars have never tackled in most gatherings I have attended. I hopefully and trust you'll be blessed with these words. YOUR BRAND IS YOUR IDENTITY Branding starts with you,you are the first brand project SIMPLE BASICS Self Branding Starts with simple basics ; How do you present yourself? If we were to put your brand on stock market, How good is it? CHALLENGES OF SELF BRANDING. *Recognition Branding needs to be deliberate. Clients: In Branding, your first client is you. Your Past.
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